Privacy Policy — SYNERGY Patient App

Last updated: 01/09/2026

Version: 1.0

Applies to: the SYNERGY patient app for iOS and Android.

1. Who we are

MEDIDERMDG, trading as SYNERGY ("we", "the clinic"), is the data controller for the personal

information described in this policy. That means we decide how and why your information is used, and we are responsible for

looking after it.

If you are an NHS patient, this app is provided by the clinic in connection with your care. It does

not replace any NHS service, and it is not run by the NHS.

2. What this app is — and what it is not

The app lets you ask questions about a procedure you are having or have had at our clinic. It

answers practical and procedural questions only: how to prepare, what happens on the day,

aftercare, timings, and common questions.

It does not give medical or clinical advice. It cannot diagnose anything, interpret your

results, or tell you whether a symptom is serious. If you ask something clinical, or describe a

symptom that needs a clinician's attention, the app does not attempt to answer — it passes your

message to our clinical team and tells you someone will follow up.

The app is not for emergencies and is not monitored around the clock.

If you notice spreading redness, pus or a fever, call 111. If you feel very unwell, call 999.

Messages you send can be reviewed by clinic staff

Monday–Friday, 9am–5pm, excluding bank holidays.

Outside these hours, no messages are reviewed. Never use this app to report an urgent problem.

3. What information we collect

3.1 Information already held in your clinic record

To use the app you must already be a patient of the clinic. We use the record we already hold:

InformationWhy we hold it in the app
Your nameTo identify you and to address you in replies
Your date of birthTo verify it is really you before showing any personal information
Your mobile phone numberTo identify you and to send you a one-time security code
Your appointments — procedure, body site, date, and statusSo answers relate to your actual procedure and where you are in your recovery
Your preferred languageSo we reply in your language
MedicationSo that the information you are given can be filtered against what your procedure guidance says

We may also hold other clinical details as part of your wider medical record, including allergies,

medications and comorbidity flags where applicable.

3.2 Information you give us when you use the app

version of the wording you agreed to.

3.3 Information collected automatically

used to keep the service secure and working. These are held by our hosting provider.

marketing.

Health information. Most of the above is information about your health. UK data protection law calls this special category data and gives it extra protection. We explain our legal grounds in §5.

4. How we use your information

  1. To confirm who you are. Because a phone can be shared, lost or reassigned, a phone number

alone is not enough to prove identity. We check your surname and date of birth, then send a

one-time code by text to the number we hold for you. You must enter that code before the app

will show you anything personal. We ask you to confirm your date of birth again periodically.

  1. To answer your questions. When you send a message, we use your upcoming or recent

appointment to work out which procedure you are asking about, then answer from the clinic's own

written guidance for that procedure.

  1. To pass clinical questions to a clinician. If your message needs clinical input, we create an

escalation record and email our clinical team so they can respond.

  1. To keep a record of the conversation. We keep a log of messages sent and received. This is

part of your care record and our audit trail: it lets us check what advice you were given.

  1. To keep the service safe, secure and working.

We do not use your information to make any automated decision about you or your care. The app

provides information and routes questions to people; decisions about your treatment are made by

clinicians.

Under UK GDPR we rely on:

information about your health, and it is the basis that applies to the substance of this service.

We do not rely on your consent as the legal basis for providing this service. That matters in

practice: the notice you agree to when you first sign in is there so you understand what the service

is. It is not a consent mechanism, and withdrawing it does not erase records we are required to keep

as part of your medical record. You can stop using the app at any time, and doing so

will not affect your care in any way.

You can always contact the clinic by phone or email instead.

6. Who we share your information with

We do not sell your information and we do not share it for marketing. We share it only with:

WhoWhat they receiveWhy
Our own clinical and administrative staffYour messages, escalations and appointment detailsTo answer your questions and provide your care
Amazon Web Services (AWS)All app data — it is stored and processed on AWSOur hosting and infrastructure provider (a data processor acting on our instructions)
Our text-message delivery provider, via AWSYour mobile number and the one-time codeTo deliver your security code by text

Each of these providers acts on our written instructions under a data processing agreement. They are

not permitted to use your information for their own purposes.

We may also disclose information where the law requires it, or where necessary to protect someone's

vital interests.

7. Artificial intelligence, and how we control it

The app uses an AI language model, provided through Amazon Bedrock, to help write replies.

We think you should understand exactly what that means.

What the AI receives. When you send a message, we send the AI: your message, the last few turns

of your current conversation, your name, and details of your appointments (procedure, body site,

date and status). It also receives the clinic's own written guidance for your procedure.

What the AI does not do.

is excluded from the services whose content AWS may use to develop and improve its AI services,

and the model provider does not receive your messages. Your messages are not retained after your

request is processed.

written guidance, and every reply is automatically checked before it reaches you. If a reply

cannot be supported by that guidance, it is not sent — your question goes to a clinician instead.

Human oversight. Any message that looks clinical, describes a concerning symptom, or asks about

medication is routed to a clinician rather than answered by the AI.

Where the AI processing happens. Your data is stored in the UK/EEA (see

§8), but the AI model is invoked through a

cross-region inference profile, which means the processing of your message may take place in

any AWS region within the EU, not only the region where your data is stored.

8. Where your information is stored

Your information is stored on AWS servers in London. The production environment is configured

for the AWS London region.

Where information is processed in Ireland or elsewhere in the EEA, that transfer is covered by the

UK's adequacy regulations for the EEA, which recognise EEA countries as providing equivalent

protection to UK law.

9. How long we keep your information

WhatHow long
Your conversation history36 months, after which it is deleted automatically
Message log (record of messages sent and received)36 months, after which it is deleted automatically
Escalations sent to clinicians36 months, after which it is deleted automatically
One-time security codes5 minutes
Sign-in sessions7 days
Your clinic recordFor as long as you are a patient of the clinic. After that, it is kept in our system so that you can still ask us to delete your information through the app or the web

Where a message forms part of your medical record, we keep it for as long as we are required to keep

your medical records, even if you stop using the app.

10. How we protect your information

Android Keystore), and the app can be locked with your fingerprint, face or device PIN.

11. Your rights

Under UK data protection law you have the right to:

Deleting your app account. You can ask us to close your app account and delete your app data at

any time, by telling your clinician or doctor, or by emailing synergy.help.queries@gmail.com. You

can also request deletion on our Delete my app account page. Closing your app

account does not delete your medical record, which we are required to keep.

To exercise any right, contact synergy.help.queries@gmail.com. We will respond within one month.

12. Children

The app is only made available to patients aged 18 and over.

13. How to complain

Please contact us first at synergy.help.queries@gmail.com — we would like the chance to put things

right.

You also have the right to complain to the Information Commissioner's Office (ICO), the UK's

data protection regulator:

If your concern is about your clinical care rather than your data, please email us at

synergy.help.queries@gmail.com.

14. Changes to this policy

If we change this policy we will update the date at the top and, where the change is significant,

tell you in the app. Material changes require the in-app notice version to be updated so you are

shown the new wording.

15. Contact us

MEDIDERMDG (trading as SYNERGY)

29 Cherry Orchard Way, Maidstone, Kent, ME16 8TJ

Email: synergy.help.queries@gmail.com

Data protection contact: synergy.help.queries@gmail.com